The Ramblings of Joe

I found another great blog and podcast to help me learn online marketing, check out SocialTriggers! Derek has the best interviews on the topic.

A couple of new projects I’m working on lately are:

Homer’s Christian Auto Care (updated to Gotcha Garage)

ScapeKing Premium Litchfield Park Lawn Care

Both sites are new and it will be interesting to see if either of them will rank with all the changes Google and Bing have been doing.

Other interesting things going on are:

The crazy news about North Korea, wow!

…and the US job market has improved, Yahoo!!!

To think, Romney would have taken credit for the improved economy if he would have been elected!

Also, I’ve learned some new blog writing tactics on formatting and choosing post titles, you can never be too careful with Google’s prying eyes about these two subjects.

Finally, I did a collection post on VM Install called VMware for Beginners: A collection of 16 Virtualization Basics. This post summarizes all my blog posts related to VMware such as: P2V Checklist, Resume Tip, VM Templates, etc…


Prepared for Luck…

prepared for luckWhile thinking about what I want to accomplish in 2013, I thought about the idea of just being “Prepared for Luck.”

As I see it, history books and current day news are full of people that were prepared when luck arrived! 

These people weren’t as special as we’d like to think, mostly they were “Lucky” to be in the right place, at the right time, and most importantly in the right mindset!

Let me explain what I mean…

Think for a moment about famous men and women who found themselves in a moment of opportunity to perform acts of greatness, what I see are normal people. And, aside from those individuals whom are unmatched in talent, brains or athletic abilities, most of these lucky people were just willing to risk – act – and learned as they went.

Take the Wright Brothers for example, do you think the flying machine would not have been invented by someone else had Wilbur and Orville not been first?

Or take the Model A & T. Would we still be riding in the horse and buggy if Henry Ford didn’t succeed? I’m sorry but I believe the automobile and the production line would have been invented anyways, maybe not when they were, or by Henry, but still invented.

Fast forward things to today. Sorry if you’re a die hard Apple fan, but I also believe an iPhone type device would have been invented – and – I believe there’s something even better than an iPhone still waiting to be invented….maybe it’s an idea still in the inventor’s mind waiting for them to act on it?

Point of this post…an Excuse to Let you off the Hook…

Aside from all the unique cases, to me it’s an excuse to think the people that invent or do great things are special.

You may ask why I feel this way?

Here’s why – because I think it lets us off the hook from acting ourselves. If we convince ourselves it requires us to be perfect or special in some way then we have an excuse for not acting…

Timing Luck

The real reason these famous people are special is because they acted when Luck presented itself.

The fact that Steve Jobs’ ideas are awesome is trivial, what made Steve great was because he was a man who acted at the right time and was not afraid to fail, or – maybe failing in the bigger picture to Steve was his greater fear, and that’s what motivated him to act?

Risk failure because you’re afraid to risk failure…

So how do you time luck?

Daily there’s opportunities that happen for all of us. Maybe it’s an idea for your job, or maybe it’s a book you’ve been wanting to write, or maybe it’s to help someone in need, or … maybe it’s something crazy that nobody has ever heard about but you’ve seen it in your minds-eye.

This stuff is always going on.

For example maybe we have an epiphany and it get’s our adrenaline running for just a moment before we rationalize it out of our thoughts because of fear and because it’s something we could never do, right? Wrong!

I agree if you’re always starting and never finishing stuff that you don’t waste your time.

But think about this – how many super cool things – might have been – if they were finished. How many super cool things – will still be – because those special people that are prepared for luck are ready to act when the moment of opportunity or inspiration meets up with them on their way to work or in a dream?

The secret is, luck times you so be ready…

Make your Goal to be Prepared for Luck

For my New Year’s goal, I’ve decide to just be prepared for luck!

Will you join me and let’s do something to be remembered by…


Staying Busy During the Holidays

swimming pool serviceWhile most normal people were celebrating the Christmas weekend shopping, visiting family and taking back gifts, I was working on another WordPress blog about Swimming Pool Service.

This blog is about the hindsight and realities of owning a swimming pool!

Applying Counter Tactics

I’ve had a few blogs do okay, but after Google made their changes they’ve just been surviving, mostly bottom feeding. Also, so you know, I didn’t use any black hat tactics, they were just ordinary WordPress blogs with good original content.

But, my new blog about swimming pool service will sport all the secrets I’ve learned over the last year reading how the Pros do it: meta tags, on-page SEO, back links  proper keyword placement and other tactics too secret for me to share publicly (just kidding, they are all on Neil Patel’s website).

Anyways, I plan to see if what I’ve learned and applied on my new website about swimming pool service pans out because I really did bust my butt during the holiday weekend writing and editing, and customizing, and rewriting and customizing some more… all while you were celebrating Christmas!

To see the blogging tactics in action, check out my post on Dirty Swimming Pools

BTW, Have an Awesome 2013!


My Search Data Analytics Conspiracy: Free Tool or Trojan Horse

data mining trojan horseI am empowered by WordPress but I couldn’t help but thinking about this as I watched all my blog traffic slowly decrease over the last year while at the same time more and more data analytics were available to improve my writing focus…

Thesis: Is free analytics just a Trojan Horse to mine your data?

Imagine This!

Imagine for a moment you had access on the inside to all the data for stock trading. At any given moment you knew which investors were buying what stocks. You saw immediately where the trends were, and even better – you could see the biggest and most power trader’s stock purchases. In the stock world it is considered illegal if you used or shared this information because basically you could buy any stock with an unfair advantage and clean up.

I started with an insider trading example to get you thinking – now imagine if you could create a free tool or blogging platform that was useful to webmasters and bloggers alike. This tool could track every visit a website gets. And this data collection would consist of 100’s if not 1000’s of bits of information. For example: keywords, browser, region, times, search term, etc., etc.

Now imagine that all the analytic data for your website was given to you by the person or business that gave you the tool or blog – for free! You would gladly install this free tool in your website and try to figure out how to best use the information to improve your blog site traffic.

Now image if you are the group collecting all this information on 100s, or 1000s, or millions of websites and blogs – what would you do with this advantage? As individuals we value knowing a keyword that drives visits to our website, right? Now imagine if you had access to all the data from every blog on your platform or using your tool – you not only would see your top key words but you would see “The Key Words” that generate the most traffic on the Internet. Are you getting where I’m going?

Data Analytic Trojans

Now keep imagining you are the group that sees this information and find a website that is killing it with curtain key words and phrases, and imagine that you have one of the biggest blog networks there is that you can build back links from, and imagine that you have an army of bloggers and writers working for you that you could ask to create websites and blogs around these keywords. And imagine that there isn’t anything illegal with doing this because it’s stated in your terms of use!

I believe insider keyword stealing and analytic Trojans have been around on for a while – think Google! But now I also think others are jumping, correction – have jumped, on the same bandwagon because the advantage is far too lucrative $$$$$ to ignore.

All blog networks such as Blogger and WordPress collect analytic data on any blog in there network, and there are bunches of free tools (plugins) that are offered such as JetPack that give you access to this data – for free! But what is happening on the inside with all this data?

Are the makers of JetPack mining your data?

Now imagine again that you are killing it and your blog has 1000s of visitor per day and then all of the sudden your traffic starts declining and you start to see other websites much newer than yours become the leaders in your niche – was their success due to some cool keyword tool or paid advertising?

Beware of Free Gifts or Tools!

I’ll leave you here to think about my data analytics conspiracy and warn you to think twice before giving access to someone that is offering you something that is too good to be true… Analytic Trojans exist!


Start Your Own WordPress Blog

I like to listen to podcasts while driving to work and recently I heard one by Michael Hyatt called “This is your life”. Michael starts all his podcast with an advertisement for BlueHost and directs his listeners to his blog for a video lesson on creating a WordPress blog.

blogger training

I thought I would help out by creating a Blogger Basic Training blog that point users to free WordPress and give step by step screenshots and instructions. I think step by step instructions with screenshots is easier to follow than a video.

I’ve also started a demo blog on WordPress.com that goes with the training blog, this also adds to the easy to follow steps although sometimes it does get confusing flipping between the demo and the training blog but it works.

demo site


Can You Make Money on HubPages?

IT Manager

Today I launched a post on HubPages for the first time to find out if I can make some extra cash from my articles – writing.

Keeping My Hubpage Simple

As an IT Manager with 15 years of experience, I’ve written numerous questionnaires used for interviewing technical staff so I decided to post a questionnaire and find out what happens.

Here’s a short excerpt from the post:

How to Interview Virtualization Engineers

These virtualization engineer interview questions are designed to help determine the level of hands-on experience someone has because it is possible to answer most technical questions normally asked in an interview with knowledge gained from a VCP Prep website, or even attending a basic installation and configuration class. These questions are based on scenarios only known, or dealt with, by someone who has been exposed to projects, problems, or issues faced in a real world vSphere environment.

And here’s a link to read the full post on HubPages: VMware Interview Questions

 


ChezWebz Website Projects and Progress: Rebuilding After Google Penguin and Panda

It’s been a while since my last post and things have been pretty crazy after Google updates crashed my website.

First of all, Google’s Panda and Penguin updates really hurt my personal blog VMinstall.com about virtualization technology, which is purely a personal blog that is not used for anything shady(black-hat).

It went from 8000 unique visitors monthly down to 1200. I have managed to turn the tide by updating and tweaking the site’s SEO but it’s still far from what it was.

I have mixed emotions about what Google is doing because I feel Google does it for the money (greed), then I feel the Internet has gotten way over-saturated with spam-websites. Note: this was a website I have been blogging on about VMware since 2007.

Secondly, I convinced my wife to start blogging on her domain MelindaSanchez.com and she has allowed me to post her homework from school. There’s an essay about Childhood Obesity and another essay called Children of Divorce.

She seems to be getting more interested because she’s gotten feedback from people at school and her FaceBook network that they enjoy reading what she writes about. If you do happen to visiting her website please leave her some feedback.

Google results for traffic reportThen there’s the Traffic Report website I started called ChezWebs.com. I started this website to test the SEO advice I read on popular blogs.

So far the advice is working and the test is conclusive that picking high competition keywords will get you “zero” traffic.

And domain name matches will help get you ranked on Google (see traffic report screenshot) but unless the domain name is a high value  keyword, what good is it being ranked number one? Nobody is searching for Traffic Report HQ…

Finally, I started another blog on virtualization technology and I was lucky enough to register the matching key phase domain name: Virtualization Reviews: Product Reviews Virtualization Reviews.

I really thought I was lucky then within one week of having the site up and writing 3 virtualization review posts, the site was hacked and defaced.

I’ve rebuilt the site and have one suspect from Sweden. Hey if you don’t want people building website with a similar name, then either trademark the name or register the similar domain names to protect your market. Virtaulization technology is far too large of a market for just one virtualization review site. It was a good learning experience for me.

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